Identifying and preventing the incidences that might harm your firm’s reputation can be a challenge at best. The explosive expansion of web-based communications and social media has aggravated the risks of reputational damage, while dramatically reducing response time to counter these threats.
According to Reputation Review 2012, a report from Oxford Metrica sponsored by Aon P.L.C., a public company runs an 80% chance of suffering a reputational risk that can cost at least 20% of its equity value in any month over a five year period. Privately held companies face similar risks. More